Project 5


Unit 5: Video

Project: Collaborative Video Project

Technical: To gain working knowledge of digital video recorders and video editing software. Students will reinforce learned audio techniques.
Conceptual: To gain experience working as part of a collaborative group


Maria Marshall:
vito acconci:
nam june paik:
Pipilotti Rist:
bruce nauman: used video as an extension of his sculpture. he performed various activities in his studio in front of a camera, calling them representations.
peter campus:
martha rosler:
katarzyna kozyra:
tony oursler: Brooke
Iñigo Manglano-Ovalle, Le Baiser (The Kiss), 1999:
matthew barney: Cremaster series
David Lynch:
Tracey Moffatt:
Candive Breitz: King
Shana Moulton: :
Ryan Trecartin:

Vito Acconci, Valie Export, John Baldessari, Peter Campus, Doris Totten Chase, Maureen Connor, Norman Cowie, Dimitri Devyatkin, Dan Graham, Joan Jonas, Bruce Nauman, Nam June Paik, Bill Viola, Shigeko Kubota, Martha Rosler, William Wegman, Gary Hill,

Text: Video Art. Intro to Digital Media

Vocabulary:  Wide Shot, Medium Shot, close-up, pan, zoom, B-roll, logging, post-production, production, time code, sequence, transitions (cuts, dissolves, wipes, etc)

Materials: digital camcorder, firewire or USB transfer cable, video editing software, props and costumes, external hard drive, audio equipment (optional), lighting equipment (optional)

1. Organize into groups of 2-4 people. Brainstorm interests and possibilities for a video. Agree on a concept.
2. Create a script or storyboard outlining your video. Scout shooting locations.
3. Shoot footage with camcorder and tripod. Allow 5 seconds between start of shooting and action, then another 5 seconds after action is complete. Take shots from multiple angles and distances, to allow yourself a variety of material to insert into video. Film actions and sequences 3-5 times to ensure the ideal shot… getting back out to re-film is a real pain.
4. Create a video log and participation log, and begin transferring video into computer via program like Premiere. Pay close attention to where resource materials are saved, and that the scratch disk is set to a safe place.
5. Assemble video clips, adding audio and corrections, title, and credits. Names need only one mention. Generally no single shot should last more than 20 seconds, the editing from clip to clip should be constant.
6. Export to NTSC-quality video file, which can be burned to DVD or uploaded to the class wiki.
7. Provide links to both your video and participation log.

Grading: (25 pts)
TECHNICAL: 5pts) Was the video shot correctly (correct exposure, white balance, clear focus, etc)? Is the video sufficiently long, without being too long? Is the sound clear? Is it correctly exported? Is everyone accredited and is everything spelled correctly?
AESTHETIC: (10pts) Is your video compelling to watch? Do you utilize good proportions in your frame positions? Is the pace of your video well thought out? Is there an ‘intensity’ curve to your storyline (beginning, middle, climax, resolution)? Do the scene cuts have good pacing? Are your objects/actors well-crafted and interesting? Does it evoke an emotion?
CONCEPTUAL: (5pts) How well does your video communicate your intent? Is it in line with the chosen contest’s goal? Does it say something important in a visual arts context? Does your video make sense? Can the audience follow what is happening? If there’s no narrative, is there an interesting progression or atmosphere created? What does the audience learn or discover over the course of the video?
RESPONSIBILITY:  (5pts) Were you prepared for each class? Did you bring the rough sketches/ideas on the due date? Did you upload your footage to the class site on time? Did you work during work hours?  Was there an effective and equal group dynamic?

Due Dates:
Ideas and Storyboard: Due Wednesday 30th.  Demo on how to use HD camera
Raw footage: Due Monday April 4th. Demo on Premiere
Footage on timeline: Due Wednesday April 6th. In-progress critique
Critique finalized video with audio: due Wednesday April 13th
Complete Video Project (including critical reflection in PDF format): due Friday April 15th